Did you know that 74% of consumers say that they are more likely to trust a local business if it has positive online reviews? And that more than half of consumers believe that the star rating of a business is most important when comparing companies? It is evident that online reviews can significantly help or harm your business. However, acquiring reviews and managing them appropriately can take time and energy small business owners just don’t have. But what if there was an easier way? Let Consumer Focus Marketing do the heavy lifting!
Online review management is critical for the success of your company. Consumers searching for products and services online read reviews and use them as a resource for their purchasing decisions. On top of attracting new and engaging existing customers, online reviews play a crucial role in search engine ranking and overall web presence.
It is now more important than ever for companies to actively acquire and respond to online customer reviews. Here’s why it works: