A Resource for Energy Marketers

  • Drive Sales, Not Just Click-through Traffic

    Posted on November 17, 2015

    Pay-per-click (PPC) advertising is a growing tool used by many energy marketers as they move their marketing dollars online and away from traditional strategies. It can be extremely effective if applied correctly, but how can you be sure that your PPC strategy is converting leads to concrete sales and not merely creating click-through volume? Understand […]

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    Top 10 Reasons Why PPC Will Increase Your Business’s Profits

    Posted on October 23, 2015

    Don’t fall behind in your Google search ranking. Realize a greater online presence and increase sales with pay-per-click (PPC) marketing strategies. When your website has not only been optimized using search engine optimization (SEO) tactics but has been coupled with a well-researched PPC strategy, your business will experience increased traffic, accurate and localized market targeting, […]

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    6 Ways an Active Social Media Presence Can Help Your Business

    Posted on September 23, 2015

    Are you prepared to make the most out of the upcoming heating season? The best place to start is online. You may have social media accounts set up for your business, but how often are you accessing them? If not regularly, you’re missing out on opportunities to reach more customers. Learn why consistent use of […]

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