Blog

Setting Campaign Objectives for Your Social Media Ads

  Social media advertising continues to be one of the leading elements of marketing strategy in 2019. It is an effective method to engage customers, expand your reach, and achieve target marketing goals with trackable results. The best part? Instagram and Facebook Ads Manager come with streamlined tools to set campaign objectives based on your […]

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4 Environmentally Conscious Companies We Are Happy to Work With

  There is always a choice when it comes to the companies you work with on a daily basis. On Earth Day this year, we are looking at four companies that are helping us to do business in a more eco-friendly way. Adobe Adobe is all about sustainability as a way of life. They believe […]

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Is Google Sabotaging Your Ranking?

  So you’ve kept your website up to date and followed some of the latest SEO best practices, but you’re still not happy with your standing in Google’s search results? You’re not alone. When a client asks me why their company isn’t ranking higher in SERPs (search engine results pages), the last thing I want […]

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Simple Ways to Get More Online Reviews

  The stats are in! A whopping 95% of shoppers read online reviews before making a purchase.[1] This is just one of the many figures that prove that online reviews are critical for every business to have. So, what’s the fuss about online reviews? They make your business more appealing to potential customers and the […]

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Make Sure Your Website Is Ready for WordPress 5.0

The beginning of 2019 is all about setting goals and making plans to achieve them. Is driving web traffic and boosting online consumer interaction part of your 2019 marketing goals? Make sure your website has what it needs! WordPress has rolled out some important updates. Whether you currently use WordPress or are thinking about switching, […]

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What Does Your Brand Say About You?

  The holidays are here! Before you put up your “Out of Office” reply, set aside some time to plan ahead for 2019. The overall message of your company’s brand is the big-picture piece that will define the marketing tasks you execute for the rest of the year. Does your current brand represent your company’s […]

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Make Money with Social Media Advertising

  Social media advertising is taking the internet by storm! More and more Americans are using social media each day, and businesses who want to stay prominent should establish and maintain a strong online presence. Keep reading to see why your marketing strategy needs to include social media advertising. 6 Reasons to Advertise on Social […]

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Consistency Is King: Developing a Digital Marketing Strategy

  Keeping up with the latest marketing jargon can be overwhelming. What’s the fuss about Instagram and why is social media advertising a big deal all of a sudden? Before you get stuck in the details, take a step back and consider the foundations of your company’s online presence: your digital marketing strategy. Firstly, what […]

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5 Reasons Your Business Needs to Be on Instagram

  Is your company on Instagram? If so, are you making the most of your account? If not, what are you waiting for? Instagram is the leading social media platform that consumers rely for products, services, and general media interaction. Keep up with and set yourself apart from competitors by making Instagram an integral part […]

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How a Big Change at Google Will Affect Your Company’s Website

Google is the name in internet searching. If your business has a website (which it most definitely should!) you will be directly affected by recent changes made by the search engine giant. As of July 2018, Google will be notifying users through their Chrome browser whether a website is secure or not. Websites without a […]

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